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Four steps to self-publishing success

The Celestine Prophecy sold over 100,000 copies as a self-published title before Warner bought it for $800,000. The diminutive, 60-page The Christmas Box moved so briskly that Rick Evans was able to sell rights to Simon & Schuster for $4.2 million. Other titles on the role of self-publishing successes include Life’s Little Instruction Book, The One-Minute Manager, and What Color is Your Parachute….

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